Farnaz Ahmad leads Image Fabrics to fashion success

Image Fabrics, under the leadership of Farnaz Ahmad, has maintained its strong position in the fashion industry due to its unwavering dedication to quality. Despite potential higher costs, the brand prioritizes quality above all else, setting it apart from its competitors.

In a recent strategic move, the brand decided to revisit its 1990s archives. Uzma, a key team member, was given the task of handpicking ten classic designs from that era. These designs were then enhanced with delicate lace accents and meticulously crafted stitching. The goal of this initiative was to introduce a new line of products that would resonate with the brand's loyal customer base, combining nostalgia with modern trends.

Image Fabrics' commitment to quality and innovation shines through in their latest endeavor. By blending elements from the past with contemporary touches, the brand continues to captivate its audience. This strategic approach not only honors the brand's heritage but also ensures its relevance in today's ever-evolving fashion landscape.