Thursday, November 21, 2024 06:46 AM
Zurich collaborates with Negawatt and Cornerstone Technologies to enhance sustainability efforts through the ZERO2 app and promote green mobility.
In an era where sustainability is becoming increasingly vital, Zurich has taken a significant step forward by collaborating with Negawatt Utility Limited and Cornerstone Technologies. This partnership aims to foster a green ecosystem, particularly focusing on green mobility and environmental responsibility. The initiative is part of Zurich's commitment to Environmental, Social, and Governance (ESG) principles, which are essential for creating a sustainable future.
At the heart of this collaboration is the gamified app, ZERO2, developed by Negawatt. This innovative platform connects users with eco-friendly merchants, offering them free gifts and discounts as they complete various ESG-related tasks. By engaging in these activities, users can develop sustainable habits that contribute to reducing carbon emissions. Impressively, ZERO2 has emerged as Hong Kong's largest ESG rewards platform, recognized for its user base and its unique position as the only ESG lifestyle app approved to join the HKQAA ESG Connect program.
Cornerstone Technologies plays a crucial role in this initiative by providing a comprehensive electric vehicle (EV) charging network across Hong Kong. Their services not only promote the adoption of electric vehicles but also contribute to a low-carbon future. Together, Zurich, Negawatt, and Cornerstone Technologies are committed to enhancing their ESG efforts by leveraging their respective strengths in environmental, social, and governance areas.
The collaboration encourages individuals to participate in carbon reduction initiatives. Users can earn Zero2 points by utilizing Cornerstone's EV charging services, which supports environmental protection. Zurich further incentivizes these efforts by offering insurance discounts, thereby creating a positive social impact. The ZERO2 app also allows users to track and verify their contributions to environmental sustainability, ensuring accurate governance and enabling timely adjustments to ESG strategies.
To engage the community, Zurich has launched the ZURICH COMMUNITY on the ZERO2 app, providing users with updates on ESG initiatives and exclusive product offers. A welcome promotional campaign has been introduced, inviting the public to participate in various carbon reduction activities, such as community recycling projects and adopting a plastic-free lifestyle. Participants can earn ZERO2 points and redeem rewards for their commitment to renewable energy.
Eric Hui, the Chief Executive Officer of Zurich Insurance (Hong Kong), emphasized the importance of sustainability, stating, "Sustainability has always been a top priority for Zurich. We strive to reduce the carbon footprint through various means to reach our net-zero goals, while integrating sustainability elements into all our products and services." This statement reflects Zurich's dedication to not only transforming its operations but also inspiring customers to adopt environmentally friendly habits.
To further reward participants, Zurich, Negawatt, and Cornerstone Technologies will introduce exclusive promotions until January 30, 2025. Users who register on the ZERO2 app will receive 200 points, which can be redeemed for various rewards. Additionally, a carbon reduction leaderboard will be launched, showcasing the top contributors to carbon emission reductions, with special rewards for the leading participants.
Arthur Lam, the Founder and Chief Executive Officer of Negawatt, expressed his commitment to sustainability through technology, stating, "Negawatt is dedicated to promoting sustainability through technology. Our ZERO2 mobile app aims to raise public awareness of ESG awareness, quantify and track related behaviors, and enable individuals to showcase their contributions to Hong Kong's sustainability and ESG efforts." This highlights the app's role in not only promoting individual actions but also in providing businesses with essential ESG data.
As the world increasingly shifts towards sustainable practices, initiatives like the collaboration between Zurich, Negawatt, and Cornerstone Technologies are crucial. They not only encourage individuals to adopt greener lifestyles but also support businesses in meeting emerging sustainability standards. By participating in such programs, individuals can contribute to a healthier planet while enjoying the benefits of rewards and recognition for their efforts. Ultimately, this partnership serves as a reminder that collective action can lead to significant positive change in our environment.