Saturday, November 16, 2024 07:44 PM
Microsoft will allow Xbox game purchases directly on Android, following a U.S. ruling impacting mobile gaming distribution.
In a significant development for gamers and the mobile gaming industry, Microsoft has announced plans to allow users to buy and play Xbox games directly through the Xbox App on Android starting in November. This decision follows a recent ruling by a U.S. judge, which mandates that Google must open its Play Store to competitors for a period of three years. This ruling is a result of the ongoing legal battle between Epic Games, the creator of Fortnite, and Google, which has implications for how apps are distributed on Android devices.
The court's decision means that Google will be required to support third-party Android app stores within its Play Store. Additionally, these third-party stores will have full access to Google Play's extensive catalog of applications. For Microsoft, this ruling is a game-changer, as it allows the company to sell Xbox games directly on Android devices and enables gamers to stream these games immediately after purchase, all without relying on Google Play Billing.
Xbox president Sarah Bond expressed her enthusiasm about this development, stating, "The court's ruling to open up Google’s mobile store in the US will allow more choice and flexibility. Our mission is to allow more players to play on more devices, so we are thrilled to share that starting in November, players will be able to play and purchase Xbox games directly from the Xbox App on Android." This statement highlights Microsoft's commitment to enhancing the gaming experience for its users.
In a related note, Tim Sweeney, the CEO of Epic Games, announced that the Epic Games Store is set to launch on the Google Play Store in 2025. He emphasized that this would occur "without Google's scare screens and Google's 30% app tax - thanks to victory in Epic v Google." This indicates a shift in the mobile gaming landscape, where developers may have more freedom and fewer financial burdens.
However, Google has expressed its intention to appeal the court's decision. In a blog post, the company argued that these changes could jeopardize consumer privacy and security, complicate app promotion for developers, and ultimately reduce competition among devices. Google is seeking a pause on the changes requested by Epic Games while the appeal is underway. The company stated, "Ultimately, while these changes presumably satisfy Epic, they will cause a range of unintended consequences that will harm American consumers, developers, and device makers." This highlights the ongoing tension between tech giants and the implications of legal rulings on the industry.
Meanwhile, Microsoft is not resting on its laurels. The company is developing its own browser-based Xbox mobile store to compete with both the Google Play Store and the App Store. This initiative is part of a broader strategy, which includes its recent $69 billion acquisition of Activision Blizzard, known for its popular game Candy Crush. This acquisition aims to enhance Microsoft's mobile gaming offerings ahead of the launch of its new store.
The upcoming changes in how Xbox games are purchased and played on Android devices represent a pivotal moment in the gaming industry. As Microsoft prepares to roll out these features, gamers can look forward to a more flexible and accessible gaming experience. The ongoing legal battles and corporate strategies will undoubtedly shape the future of mobile gaming, making it an exciting time for both developers and players alike.