Dataxet Expands Network in Asia Through Strategic Acquisitions

Dataxet, a prominent data intelligence company, has recently made significant strides in enhancing its network across Asia. The company has successfully acquired Sonar Platform in Indonesia and News and Ads Monitoring Agency (NAMA) in Malaysia, further solidifying its presence in key commercial markets. These strategic acquisitions align with Dataxet's goal of offering top-notch data intelligence services at scale while leveraging local expertise.

Sonar Platform, established in 2015, is renowned for its cutting-edge intelligence modules. Sonar Analytics, an intelligence platform powered by artificial intelligence, provides critical insights from various data sources, including social media and digital media. On the other hand, Sonar Influence offers a comprehensive social media influencer management platform, catering to branded influencer campaigns and maximizing ROI. Additionally, Sonar Platform offers crisis support, audience profiling, and bespoke audits to meet the diverse needs of its global clientele.

NAMA, founded in 2006, stands out as the largest independent media monitoring company in Malaysia. The agency specializes in traditional media monitoring services across print, broadcast, and radio, delivering customized media measurement and insights reports to global and local brands in various industries.

Jason Lee, Co-Founder and Managing Partner of Dataxet, emphasized the company's commitment to innovation and talent development despite the challenges posed by the COVID-19 pandemic. By focusing on continuous product innovation and fostering creative collaborations, Dataxet aims to lead Asia's media and data intelligence landscape with smart, accurate, and actionable insights.

In conclusion, Dataxet's recent acquisitions and strategic vision underscore its dedication to providing unparalleled data intelligence services in the region. With a strong emphasis on innovation, technology, and talent development, Dataxet is poised to elevate Asia's data intelligence network to new heights.