Saudi Arabia Leads Sustainable Hospitality Growth

Saudi Arabia is positioning itself as a key player in sustainable hospitality, with a surge in hotel construction and a focus on eco-friendly practices. In 2023, the Kingdom led the Middle East and Africa in hotel-building activity, accounting for 35.1% of the region's new hotel rooms. The country's hotel segment is projected to generate significant revenue, with a goal to reach $3.02 billion by 2027.

Aligned with Vision 2030, Saudi Arabia aims to champion sustainability across all sectors, prompting hotels and resorts to implement environmental initiatives. Notable projects like the Four Seasons luxury wellness resort in Amaala and NEOM's sustainable hotels in Leyja oasis showcase a commitment to responsible tourism.

Industry leaders are redefining environmental sustainability in the Arab region, drawing inspiration from historical practices and cultural values. Projects like ENVI Laguna Bay in King Abdullah Economic City exemplify a shift towards eco-friendly coastal resorts, in line with Saudi Arabia's vision for sustainable tourism growth.

Through innovative design approaches, such as building low-impact lodges and sourcing materials locally, companies like ENVI are setting new standards for environmentally conscious hospitality. By integrating wildlife protection programs, in-house food production, and community engagement, these initiatives are reshaping the landscape of sustainable tourism in Saudi Arabia.